Top 15 Authentic Souvenirs to Buy in Marrakech (Local Shop Owner’s Guide)
Planning a trip to Marrakech and wondering what to bring back home?
As a local shop owner in the heart of the city, I see travelers every day trying to choose the right souvenirs – something authentic, beautiful, and meaningful, not just a cheap tourist trinket.
In this guide, I’ll share 15 authentic Moroccan souvenirs you can confidently buy in Marrakech. I’ll explain:
- What each item is
- How to spot real, handmade quality vs. mass‑produced fakes
- Simple tips to choose the best piece for your style and budget
Whether you’re shopping in the souks of the Medina or browsing online from abroad, this guide will help you find the best souvenirs from Morocco that you’ll treasure for years.
1. Moroccan Lamps & Lanterns
Moroccan lamps and lanterns are one of the most iconic souvenirs to buy in Marrakech. You’ll see them hanging in the souks, glowing in riads, and decorating traditional cafés.
What they are
These lanterns are usually made from:
- Brass or metal, hand‑pierced with intricate patterns
- Colored glass, often in shades of amber, blue, red, and green
- Sometimes a mix of metal frames with stained glass panels
They cast beautiful shadows and warm light, instantly giving your home a cozy Marrakech-style atmosphere.
How to spot authentic quality
Real, handmade Moroccan lanterns usually have:
- Small imperfections – slightly uneven patterns or tiny differences between pieces (sign of handwork)
- Solid weight – not extremely light or flimsy
- Clean, detailed piercing in the metal
- Soldered joints that feel stable when you gently move the lantern
Cheap, mass‑produced versions often:
- Feel very light and thin
- Have perfectly identical patterns (laser-cut or factory‑made)
- Use low‑quality glass that scratches easily
If you’re buying online, look for close‑up photos of the details and ask if the lanterns are handmade.
How to use them at home
- Hang one in your entryway for a Moroccan welcome
- Place a couple of lanterns on your balcony or terrace with candles
- Use a medium lantern as a bedroom night light with a warm bulb
👉 Tip: Use warm LED bulbs if you don’t want to deal with candles.
Add here on your site:
– 1–3 photos of your best lanterns
– A link like: “Browse our Moroccan lamps & lanterns collection here.”
(Link it to your lantern products category.)
2. Hand-Painted Ceramics
If you love colorful tableware, Moroccan ceramics are a must‑buy souvenir from Marrakech.
What they are
Moroccan artisans hand‑paint:
- Bowls and plates for serving salads, tagines, or snacks
- Tagine pots for cooking or decoration
- Mugs, cups, and serving dishes
Typical designs include geometric patterns, floral motifs, and traditional Moroccan symbols, often in blue, yellow, green, or black.
How to spot authentic quality
Authentic, hand‑painted ceramics usually have:
- Visible brush strokes when you look closely
- Slight variations in the design – no two pieces are exactly the same
- A smooth glaze without sharp edges
- Markings or signs of firing on the base
Factory pieces often:
- Have printed patterns that look too perfect
- All look exactly the same
- Sometimes have rough or uneven bottoms
How to choose & pack them
- Choose bowls and plates if you cook or host guests often
- Small bowls are perfect for nuts, olives, dips, or sauces
- If you plan to travel with them, ask the shop to wrap them well in paper and bubble wrap
On your site:
– Add photos of plates, bowls, mugs from your shop
– Link: “See our hand‑painted ceramics made in Morocco.”
3. Berber Rugs & Carpets
Berber rugs are one of the most valuable and meaningful souvenirs you can bring from Morocco.
What they are
These rugs are traditionally woven by Berber women in villages across Morocco. Each region has its own style:
- Beni Ourain rugs – thick, wool, usually cream with simple black lines
- Colorful Azilal rugs – bright colors and abstract patterns
- Flat‑weave kilim rugs – lighter and easier to fold and carry
Many rugs include symbols representing protection, fertility, nature, and daily life.
How to spot authentic quality
Real Berber rugs:
- Are made from wool (or sometimes wool blends) – they feel warm and natural
- Show slight irregularities in pattern and shape
- Usually have a hand‑knotted or hand‑woven back, not a perfect machine grid
- Feel strong and dense when you run your hand across them
Mass‑produced or fake rugs:
- Are often made from synthetic fibers that feel plastic or very slippery
- Look “too perfect” and cheap
- May have a very strong chemical smell
How to choose the right rug
- Measure the space in your home before you shop
- Decide if you prefer a neutral, minimalist look (Beni Ourain) or a colorful, bohemian style (Azilal, kilim)
- Ask about washing and care instructions
If you don’t want to carry a rug in your suitcase, many shops (including ours) can ship directly to your home.
On your site:
– Show full pictures + close‑ups of rug details
– Link: “Discover our collection of authentic Berber rugs from Morocco.”
4. Argan Oil & Beauty Products
Argan oil is sometimes called “liquid gold of Morocco.” It’s a famous Moroccan product used for skin and hair.
What it is
Argan oil is made from the nuts of the argan tree, which grows mainly in southwestern Morocco. It can be:
- Cosmetic argan oil – for hair, face, and body
- Culinary argan oil – for cooking and salads (always check the label)
In Marrakech, you’ll find:
- Pure argan oil
- Soaps
- Creams and lotions
- Hair serums and treatments
How to spot real argan oil
Authentic cosmetic argan oil:
- Comes in dark glass bottles (oil is sensitive to light)
- Has a light, nutty smell – not perfume-like
- Is not extremely cheap (real production is costly)
- Absorbs into the skin without feeling very sticky or heavy
Be careful with:
- Very cheap argan oil (often mixed or fake)
- Oils in clear plastic bottles sold in very touristy areas
- Products with a strong artificial fragrance
How to use it
- A few drops on hair ends after washing
- 2–3 drops as a night facial oil
- On dry areas like elbows, hands, and feet
On your site:
– Add photos of your argan products
– Link: “Shop our authentic Moroccan argan oil and natural beauty products.”
5. Leather Bags & Poufs
Morocco is famous for its leather craftsmanship, and Marrakech has some of the best selections.
What they are
You’ll find:
- Leather bags – handbags, backpacks, messenger bags
- Leather poufs – round floor cushions, often embroidered
- Belts, wallets, and small accessories
Many are handmade from goat or cow leather, tanned in traditional tanneries.
How to spot authentic leather
Real leather:
- Has a natural smell (not strong chemical plastic smell)
- Shows small natural marks or variations
- Becomes softer with use
- Often has solid stitching and strong zippers or closures
Fake leather or poor quality:
- Smells like plastic or heavy chemicals
- The surface looks too smooth and artificial
- The inside material is often fabric glued to a thin outer layer
How to choose
- For a practical souvenir, choose a bag you’ll use daily
- For home decor, a leather pouf is perfect for living rooms or lounge corners
- Ask if the pouf is sold stuffed or unstuffed (unstuffed is easier for travel; you can fill it at home with cotton, fabric, or cushions)
On your site:
– Show different bag styles and 1–2 poufs
– Link: “Browse our handmade Moroccan leather bags and poufs.”
6. Traditional Moroccan Jewelry
Jewelry is a beautiful way to carry a small piece of Morocco with you.
What it is
Traditional Moroccan jewelry often includes:
- Silver or silver‑plated pieces
- Amazigh (Berber) designs with symbols and engravings
- Colorful stones like turquoise, coral, amber, or glass beads
You’ll find:
- Necklaces
- Bracelets
- Earrings
- Rings
- Headpieces or statement pieces
How to spot authentic craftsmanship
Real, handcrafted jewelry:
- Shows fine engraving or handwork on the surface
- May have very small imperfections, proving it’s handmade
- Feels relatively solid and not hollow (for many pieces)
For silver items, you can sometimes look for small hallmarks or stamps, but not all artisan pieces are stamped.
Very cheap jewelry:
- Is usually just metal alloy or plastic
- The color may rub off easily
- Designs look printed instead of engraved
How to choose
- Pick a piece that reflects your personal style – something you’ll actually wear
- Statement necklaces are great if you like bold fashion
- Smaller earrings or simple bracelets are perfect for everyday use
On your site:
– Display close‑ups of your jewelry pieces
– Link: “See our collection of traditional Moroccan jewelry from Marrakech.”
7. Moroccan Tea Sets & Glasses
Mint tea is a big part of Moroccan culture, so a tea set makes a meaningful souvenir.
What they are
A typical Moroccan tea set includes:
- A metal teapot, usually silver-colored, often engraved
- Small colored glasses with golden or white patterns
- Sometimes a serving tray
How to spot good quality
Authentic, good-quality teapots:
- Have detailed engravings on the surface
- Feel solid but not extremely heavy
- Have lids that fit well
Tea glasses:
- Have patterns that are nicely printed or painted
- Don’t chip easily at the rim
How to use it
- Prepare Moroccan mint tea at home
- Use the glasses as small dessert cups or even candle holders
- The tray can be used to serve other drinks or snacks too
On your site:
– Add a photo of a complete tea set
– Link: “Shop our Moroccan tea sets and glasses.”
8. Spices & Spice Mixes
The colors and smells of Moroccan spices are unforgettable – and they fit easily in your luggage.
What they are
Common Moroccan spices include:
- Cumin
- Paprika
- Turmeric
- Cinnamon
- Ras el Hanout (a special spice mix used for tagines)
How to choose and store
- Buy from places that store spices in closed containers, not only open piles exposed to dust
- Ask for labeled bags so you remember what is what
- Keep them in airtight jars once you get home
On your site (if you sell them):
– Show small spice sets
– Link: “Discover our Moroccan spice selections from Marrakech.”
9. Moroccan Slippers (Babouches)
Babouches are traditional Moroccan slippers, comfortable and stylish.
What they are
- Made from leather or suede
- Often pointed at the front (for traditional styles)
- Available in many colors: natural, bright yellow, blue, red, etc.
- Some are embroidered or decorated with sequins
How to spot good quality
- Real leather inside and outside
- Soft sole that bends easily but feels strong
- No strong glue smell
Cheap babouches may be made with synthetic materials and can be uncomfortable.
On your site:
– Add photos of different colors/styles
– Link: “Browse our handmade Moroccan babouches.”
10. Handcrafted Wooden Items
Moroccan artisans also work with wood to create:
- Jewelry boxes
- Carved trays
- Small tables or stools
- Decorative boxes with inlay designs
How to spot quality
- Look at the details of the carving or inlay – clean and precise
- The wood should feel smooth when you touch it
- The box or item should open and close easily
On your site:
– Show 2–3 of your nicest wooden pieces
– Link: “See our handcrafted wooden decor from Morocco.”
11. Zellige-Inspired Tiles & Decor
Moroccan zellige is famous – colorful geometric tiles used in fountains, walls, and floors.
You may not bring a whole fountain home, but you can buy:
- Small decorative tiles
- Coasters
- Trivets (for hot pots) inspired by zellige patterns
How to choose
- Select designs that match your home’s colors
- Make sure edges are smooth if you’ll use them as coasters
On your site:
– Show close‑ups of patterns
– Link: “Shop our zellige‑inspired decor pieces.”
12. Moroccan Metal Trays
Large metal trays are common in Moroccan homes for serving tea or sweets.
What they are
- Usually made from brass, copper, or aluminum
- Often engraved with floral or geometric designs
- Can be round or oval
How to use them
- As a serving tray for tea, coffee, or snacks
- As a decorative base for candles or lanterns on a table
- Some people even hang them as wall decor
On your site:
– Add photos of trays in use (serving or as decor)
– Link: “Explore our engraved Moroccan trays.”
13. Moroccan Cushions & Textiles
Textiles are lightweight and perfect to add the Marrakech feeling to your home.
You can find:
- Cushion covers made from kilim or woven fabrics
- Throws and blankets
- Table runners
How to pick them
- Choose colors that fit your sofa or bed
- Check the stitching quality
- If it’s a kilim cushion, make sure the back and zipper are strong
On your site:
– Show cushions on a sofa/bed
– Link: “See our Moroccan cushions and textiles.”
14. Calligraphy & Artwork
If you like art, Moroccan calligraphy pieces and paintings make meaningful souvenirs.
What they are
- Arabic calligraphy on paper, leather, or wood
- Paintings of Marrakech streets, doors, or desert scenes
- Small framed pieces suitable for luggage
How to choose
- Pick something that reminds you of your favorite moment in Marrakech
- Choose sizes that are easy to pack or ship
On your site:
– Show a small selection of artworks
– Link: “Browse our Moroccan calligraphy and art prints.”
15. Small Everyday Souvenirs
If you’re traveling light, you can still bring home:
- Keychains with Moroccan symbols
- Mini tagine bowls (for salt, spices, or rings)
- Fridge magnets with doors, lamps, or desert scenes
These make perfect gifts for friends and family.
On your site:
– Display a “Gifts under X $/€” section
– Link: “Shop small Moroccan souvenirs and gift ideas.”
How to Avoid Tourist Traps When Buying Souvenirs in Marrakech
A few quick tips to make sure you’re buying authentic Marrakech souvenirs:
- Compare quality, not only price – the cheapest item is rarely the best
- Ask if the product is handmade or factory‑made
- Look for imperfections that show real handwork
- Don’t be afraid to ask questions about where and how it was made
If you’re shopping online, check:
- Clear, real photos (not only catalog pictures)
- Descriptions mentioning handmade, materials, and origin
- Contact information for the shop
Final Thoughts: Bringing a Piece of Marrakech Home
Marrakech is full of color, texture, and craftsmanship. The best souvenirs are the ones that:
- Are authentically Moroccan
- Support local artisans and families
- Make you smile every time you see them in your home
If you’re planning to visit Marrakech, feel free to stop by our shop in the Medina. And if you’re shopping from abroad, you can explore our curated collection of authentic Moroccan souvenirs here:
“Discover our handpicked Moroccan lanterns, ceramics, rugs, leather goods, and more – all sourced directly from Marrakech’s artisans.”
